The new owner of the 128-year-old title plans to transform the brand into an AI-powered marketplace, despite the strategy’s ...
ADWEEK has revealed the shortlist for the 2026 Experiential Awards . As the internet becomes flooded with AI slop, in-person ...
The partnership marks the largest multi-agency deal in the holding company’s history, according to Stagwell CEO Mark Penn, ...
On Wednesday, amid President Donald Trump ‘s ongoing push to ban select news outlets from the White House, CNN aired a new ...
Local experiential marketing can turn national sponsorships into community engagement, purchase paths, and measurable brand ...
Controversial prediction market Polymarket is launching its first U.S. political campaign ahead of the midterm elections. Polymarket brought on Academy Award-winning director Kathryn Bigelow, known ...
Dan The Funeral Man goes on to encourage Pringles lovers to sign the “Last Will and Taste-Ament” online, pledging to be ...
The cinema is one of the few places where brands can count on undivided attention—if they can earn it. During an ADWEEK House Advertising HQ fireside chat co-hosted with Screenvision Media, Mark ...
Live from the Marketing Vanguard stage at Brandweek 2026, Jenny Rooney sits down with Jessica, VP of partnerships and ...
Chipotle dropped a three-foot-wide version of its takeout bag as part of a broader push to cater to group dining.
Publicis has benefited most, adding $2.2 billion in net new billings in the third quarter alone, while WPP and Omnicom lost ...
Agentic World put the focus on what comes after the AI hype: seeing the technology in action. The event brought together more ...