Digital marketing strategist Arthur "Art" Conforti examines declining local search engagement and outlines how small ...

Over the past six months, I've had the same conversation with more than a dozen business owners: Their Google Business Profile views have fallen off a cliff, and they're convinced something is broken.

As the holiday shopping season gets under way early this year due to supply concerns, Google today announced its latest tools for local shops, including a renamed “Business Profile.” “Google My ...

Google My Business is no more—get used to saying “Google Business Profile” as the search company simplifies and renames its important local search tool. With the new name comes an all new way for ...

Recently there’s been a difficult change in the Google Business Profile verification process (keep reading–we’ll go into a lot of detail on what’s changed and how it affects you). Miriam Ellis: Your ...

Google added a new business attribute for small businesses to showcase they are small. You can add it under your Google Business Profile, where you edit your listing and select your attributes. Google ...

Google Business Profiles (GBP) are one of the best ways for a local merchant to get online exposure. But before your GBP becomes visible to the public, you must verify it by clicking on the Get ...

A few months ago, Google began testing a way for business owners to review the automated changes Google makes to their Google Business Profile listings and revert them. This is called Collected info ...

If your business does not have a clear and unique identity, it will naturally be tough to raise investment or create a brand that customers prefer. – A well-crafted company profile can be a ...